🔗 Share this article

Can Sony claim to have achieved another hit? In the wake of the triumph of Demon Slayer: Infinity Castle, which grossed in excess of $600 million at the box office, the new movie Chainsaw Man – The Movie: Reze Arc has surpassed the $100M milestone internationally, hitting a worldwide gross of over $108 million in its opening frame. This movie outperformed Black Phone 2 ($12.9 million) in its second weekend in movie houses, as well as Springsteen: Deliver Me From Nowhere starring actor Jeremy Allen White ($9M).

Strong American and Worldwide Performance

The work of Tatsuya Yoshihara, the film is a straightforward follow-up of the debut season of the Chainsaw Man series. It earned $18.2 million domestically after a robust $5.2M Saturday earnings and $4.5 million Sunday. Globally, the animated by MAPPA movie added $14.7 million across 46 international territories, resulting in a global sum of $60.4M under Sony ($43.1 million overseas, $18.2 million in the U.S.). Sony has yet to announce its complete box office tally.

Comparisons to Past Blockbuster Anime Movies

Promotional firm a leading anime marketing group had earlier commented, comparing the movie's expected results to Jujutsu Kaisen 0, which made thirty-four million dollars in the U.S. and Canada in 2022 and opened to a comparable $18 million domestically. Reze Arc’s debut weekend is in line with that marker, while its hundred-and-eight-million-dollar international sum presently stands slightly below the earlier film's over $166 million total earnings. Although it’s unlikely Chainsaw Man – The Movie: Reze Arc will achieve the numbers of blockbuster the enormous hit Demon Slayer: Infinity Castle, it remains a huge win for Sony.

Marketing Strategies Drive Box Office Dominance

Sony and its subsidiary the anime streaming service Crunchyroll have successfully utilized audience interaction to boost their supremacy at the animated movie market. The movie's promotional efforts kicked off at the Anime Expo in LA in July with a discussion featuring MAPPA, exclusive activations, and Pochita photo ops, followed by a significant involvement at New York Comic Con including behind-the-scenes footage, fan raffles, and more MAPPA sessions. There was even an special preview for fans for moviegoers and influencers alike after the concluding day of the convention.

Future Prospects

2025 stands as a significant period for animated films, and for Sony, which has one more anime film debuting in the coming months in Jujutsu Kaisen: Execution in late this year.